Which company was the original sponsor for "I Love Lucy"?
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"I Love Lucy" premiered in 1951 and quickly became America's favorite sitcom, but Lucille Ball and Desi Arnaz were a hard sell. Advertisers weren't thrilled about the interracial pairing of the redheaded American actress with her Cuban bandleader husband, and most companies passed. One major corporation finally stepped up and saved the day, but they demanded serious product placement in return. Which company was the original sponsor for "I Love Lucy"?
